YETI - Yonder Bottle Campaign Launch
The Yonder bottle was YETI's first non-insulated bottle, first product labelled as "lightweight", and their first plastic drinkware product. The brand brief called for a portaledge rock climbing shoot. This was a challenging shoot to produce for many reasons, but I pulled it off without a hitch and got some epic and memorable content from it. These are some of the photos from the shoots I produced.